You know that first impressions are important. Good luxury candle packaging can make your product special and memorable. If you want your candles to stand out, use packaging for candles that highlights your brand and style. Today, people prefer candle packaging with earthy colors, gold details, or elegant rigid candle boxes. Many buyers enjoy subscription boxes and personal touches that add value. These ideas help your brand get noticed and remembered. Want the best tips for great candle packaging? Consider how luxury candle packaging or eco-friendly designs can elevate your brand and keep customers coming back.
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Popular packaging for candles ideas right now:
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Sampler packs and bundles
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Natural, simple designs
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Custom-printed boxes with windows
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Key Takeaways
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Strong, custom candle packaging makes your brand easy to notice and helps customers trust you.
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Using eco-friendly materials and simple designs brings in buyers who care about the earth.
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Creative things like hand-drawn pictures and special shapes make your packaging easy to remember.
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Fancy details like gold foil and high-quality finishes make your candles look valuable and attract people who want to buy gifts.
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Personal messages and subscription boxes help customers come back and buy again.
Branded Candle Box Design
If you want your candles to get noticed, branded candle box design is important. Good packaging does more than keep your candles safe. It helps people remember your brand and trust it. A strong first impression can turn a shopper into a loyal fan. Custom candle boxes let you show your style. They make your candles look special in stores or online.
Custom Logos
Your logo shows who you are. When you put it on your candle packaging, customers can find your products fast. Custom logos on boxes help people know your brand right away. They make your candles look more professional. Many brands use printed custom candle boxes with their logos, colors, and shapes to stand out.
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Custom rigid boxes with logos give your brand a matching look.
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Logos on packaging help people trust and remember your brand.
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Fancy packaging with debossed or foiled logos feels special. It makes people want to share their unboxing online.
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Logos on things people use every day help them remember you.
Tip: Use your logo in a way that fits your brand’s style. Try embossing, foiling, or picking special colors to make your packaging stand out.
Cohesive Brand Identity
A cohesive brand identity makes all your packaging look like it belongs together. When you use the same colors, fonts, and designs, your candles look like a set. This helps people trust your brand and remember it.
Cohesive candle packaging does more than look nice. It links your product to your brand’s story and values. When customers see your packaging, they feel closer to your brand. This feeling makes them want to buy again.
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Using the same brand colors and logos builds trust.
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Easy-to-read text and good design make your packaging look nice.
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High-quality packaging gives a good impression and makes people want to buy again.
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Special designs show what makes your candles different and help you stand out.
If you want good tips for candle packaging, think about your brand’s story. Pick colors and shapes that fit your message. Use custom candle boxes to show your style. A strong first impression helps people remember your brand and buy more.
Creative Candle Packaging Ideas
Do you want your candles to stand out? Creative candle packaging ideas can help you get noticed. These ideas also help you build loyal fans. When you use creative packaging, you show you care about details. Let’s look at two ideas that can make your brand special.
Hand-Drawn Illustrations
Hand-drawn illustrations add a personal touch to packaging. These designs feel unique and special. Adding hand-drawn art helps tell your brand’s story. It feels real and honest to customers. People like seeing drawings of scent ingredients or scenes. These match the candle’s mood. This makes your packaging feel handmade, not mass-produced.
Experts say hand-drawn illustrations help buyers connect with your brand. They see the care and creativity in each box. This kind of packaging is often shared on social media. People love to show off artistic candle boxes with pretty illustrations. These boxes look handmade and beautiful. This makes your candles great for gifts.
Artistic Touches
Artistic touches can make simple packaging unforgettable. You can use unique shapes or textures to catch eyes. Try embossed logos, metallic foils, or glossy finishes. Textured surfaces give a nice feel. These choices help your packaging stand out on shelves.
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Unique shapes like hexagonal or pyramid boxes get attention.
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Bright colors and bold designs help people spot your candles.
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Natural textures and ingredient themes attract eco-friendly buyers.
Creative candle packaging ideas build trust and excitement. Customers notice your extra effort. They feel more connected to your brand. Artistic packaging looks good and tells your story. It also boosts your brand’s style. Try mixing these ideas with your own for packaging that shines.
Eco-Friendly Candle Packaging
Sustainable Materials
You want your candle packaging to look nice and help the earth. Many brands use things like recycled cardboard, glass jars, or metal tins. These choices help make less trash and support a system where things get reused. When you pick eco-friendly candle packaging, you show customers you care about nature. Using natural and renewable materials, like soy wax and beeswax, is better for the planet. It also helps make products in a good way. Some brands, like Gandhadagudi Candles, have seen good results from using these materials. Sometimes, it costs more to find the right materials.
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Recycled glass and cardboard are easy to reuse or recycle.
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Refill kits let people use the same jar again, so there is less waste.
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Many companies use clean energy and help plant trees to stay green.
Tip: Try to find packaging with FSC certification. This means the paper or cardboard comes from forests that are taken care of in a safe way.
People today want products that are safe for them and the earth. They look for candles made with natural waxes and packaging that does not hurt the planet. Using sustainable materials helps you give buyers what they want and makes them trust your brand.
Minimalist Styles
Minimalist styles in eco-friendly candle packaging are very popular now. You might see more brands using simple designs with soft colors and clean lines. This style uses less stuff, so there is less waste. Minimal and eco-friendly packaging often uses things like kraft paper that can break down or be recycled. These choices are what many shoppers want—products that look nice and are good for the earth.
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Minimalist packaging makes people feel calm and peaceful. It fits with home styles like Scandinavian or Japanese.
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Simple designs make your brand look new and honest.
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Stackable tins and small boxes save space and are good for city living.
Many people say minimalist packaging helps them feel relaxed and calm. It also shows your brand cares about style and the planet. As more people want eco-friendly candle packaging, using minimalist designs can help your candles stand out and attract buyers who care about the earth.
Luxury Candle Packaging
Luxury candle packaging can turn a simple candle into a special gift or a statement piece for your home. When you want your candles to feel high-end, focus on the details that make your packaging stand out. Let’s look at two ways you can add a touch of luxury to your candle packaging.
Gold Foil Accents
Gold foil accents make your packaging shine. You can use gold foil on your logo, brand name, or even in small patterns. This touch of gold catches the light and draws attention. Many luxury brands use gold foil because it makes their products look rich and exclusive.
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Metallic finishes like gold foil are a big trend in luxury candle packaging. They show off style and quality right away.
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Gold foil looks amazing with deep colors like navy, burgundy, or black. This color mix gives your packaging a bold and elegant look.
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Raised foil patterns glisten under store lights. They help your candles stand out on the shelf.
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Even a small gold foil logo can make your packaging feel fancy and refined.
Tip: Try using gold foil in a simple way. Sometimes, less is more. A little gold can make your candle packaging look expensive without being too flashy.
Premium Finishes
Premium finishes take your packaging to the next level. You can use thick glass, ceramic, or metal containers. These materials feel heavy and strong in your hand. They also look beautiful in any room. Many people see luxury candles as a way to decorate their homes or give special gifts.
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High-quality containers add value and make your brand feel exclusive.
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Unique designs and personal touches help your packaging feel one-of-a-kind.
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Many buyers want candles that look good and last long. They often reuse the containers for other things.
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The National Candle Association says most people buy candles as gifts. Premium packaging makes your candles perfect for gifting.
Surveys show that premium packaging can make people willing to pay up to 35% more for your candles. When you use sustainable materials and finishes, you also attract buyers who care about the planet. Premium finishes and thoughtful design help your candle packaging stand out and make a lasting impression.
Custom Labels & Personalization
Custom labels and personalization can make your candle packaging special. Adding personal touches shows you care about details. This helps your brand stand out. It also makes people want to buy again.
Unique Shapes
You can use different shapes for your packaging. Try boxes that are not just square or rectangle. Use cylindrical, hexagonal, or pyramid-shaped custom candle boxes. These shapes make your candles look unique.
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Cylindrical and hexagonal boxes make people curious.
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Window patching with fun cutouts lets people see the candle inside.
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Luxury packaging with embossed patterns or foil-stamped logos feels fancy.
Creative shapes help tell your brand’s story. Customers remember your packaging. They want to show it to friends. This makes your packaging important for your brand.
Personalized Messages
Personalized candle packaging is more than just looks. You can add messages for your customers. Put a thank you card, a handwritten note, or a discount code in the box. These small things make people feel special.
Tip: Add a short story about your candle or a message that matches the scent. For example, “Relax and unwind with our lavender fields candle.”
Personal messages help build trust. They make people want to buy again. Many brands get more repeat buyers with special notes or offers. People like to share these moments online. This helps your brand grow.
Custom labels are important too. They show your logo, colors, and details like scent and burn time. This makes your packaging look professional. It also helps customers remember you. When you use custom labels, unique shapes, and personal messages, your candle packaging becomes unforgettable.
Window Candle Packaging
Product Visibility
You want your candles to catch someone’s eye right away. Window candle packaging helps you do just that. When you add a clear window to your packaging, people can see the real candle inside. They notice the colors, the texture, and even the design of the wax. This makes your product feel more real and less like a mystery.
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Customers love to see what they are buying. A window lets them check the candle before they decide.
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The clear view helps your candle stand out on a crowded shelf.
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People can spot special details, like dried flowers or layered colors, through the window.
Window packaging does more than just protect your candle. It also shows off your hard work. Shoppers often pick up a box with a window because they feel more confident about what’s inside. You give them a reason to choose your candle over others.
Tip: Try using different window shapes. A round or heart-shaped window can make your packaging even more fun and unique.
Building Trust
When you let people see your product, you build trust. Customers feel better when they know exactly what they are getting. Window candle packaging gives them that peace of mind. They can check the size, color, and finish of the candle before they buy.
A clear window also makes your packaging look honest. You have nothing to hide. This simple touch can turn a curious shopper into a loyal customer. People remember brands that make them feel safe and happy with their choices.
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Window packaging creates a special unboxing moment. Customers love to share these moments online.
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Your brand stands out when you use creative window designs.
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Shoppers trust brands that show their products clearly.
If you want your candle packaging to make a strong impression, try adding a window. You help customers feel good about their purchase and encourage them to come back for more.
Themed Candle Packaging
Themed candle packaging lets you share a story with each candle. You can pick colors, shapes, and designs that match your brand or mood. Choosing a theme helps your candles stand out. People will remember your brand more easily. Studies show themed packaging, like special jars or colors, makes your products look unique. Rustic jars are good for vintage or handmade brands. Bright colors work well for fun or party themes. This kind of packaging makes opening the box more exciting. It also helps customers feel happy about their choice.
Vintage Designs
Vintage designs give your candle packaging an old-time charm. You can use old tins, classic writing, or patterns from long ago. Many people like the look of Victorian or 1920s styles. These designs remind them of happy memories and special times. Vintage packaging makes your candles feel like treasures from the past.
Here’s a quick look at how vintage packaging helps your brand:
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Evidence Aspect |
Details |
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Historical Design Elements |
Embossed tins, lithographed metal, Victorian and 1920s patterns |
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Consumer Nostalgia Impact |
Retro packaging creates strong feelings and boosts sales |
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Sales Lift Examples |
Craft beer brands saw a 22% sales jump with vintage-style cans |
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Consumer Perception |
68% think vintage metal packaging is more eco-friendly |
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Social Media Engagement |
Retro designs get 23% more likes and shares online |
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Brand Case Study |
Fortnum & Mason had 40% more online sales with Victorian-style caddies |
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Packaging Innovation |
Luxury brands use die-cut steel with Art Nouveau patterns |
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Market Growth |
Vintage metal packaging grew 12% each year since 2020 |
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Sustainability Perception |
Vintage metal seen as eco-friendly and sustainable |
Vintage candle packaging does more than just look nice. It helps people feel close to your brand. It also makes them want to buy again.
Floral Patterns
Floral patterns make your packaging look bright and full of life. You can use soft colors for a calm feeling. Bold flowers give a happy look. Many people like candles with flower designs. They remind them of gardens and nature. These patterns are great for spring, summer, or any time you want beauty.
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Try hand-drawn flowers for a special touch.
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Use different flowers for each scent, like lavender for calm or roses for love.
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Floral packaging makes your candles great for gifts and special days.
Using floral patterns shows you care about small details. This makes your candle packaging easy to remember. It also helps your brand stand out in a busy market.
Gift-Ready Candle Packaging
Elegant Gift Wrap
You want your candles to feel like a real gift. Fancy wrapping can help make this happen. When you wrap candles nicely, they seem more special. Many people like packaging that looks pretty and feels thoughtful. During holidays and big events, shoppers want candles that are ready to give.
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Shoppers want pretty wrapping when they buy gifts.
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Ribbons, bows, and wax seals make gifts look fancy.
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Handwritten notes or custom tags make gifts feel personal.
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Festive colors, like gold for Christmas or pastels for weddings, match the season.
You can get ideas from brands that use simple or origami-style wrapping. These styles show that simple can be beautiful. Businesses with unique wrapping sell more during busy times. Your packaging becomes part of the gift, not just a box.
Tip: Try adding a small card or a special ribbon to your candle packaging. These small touches make your candles stand out and feel extra special.
Special Occasion Appeal
Special days need gifts people remember. When you design candle packaging for holidays, weddings, or birthdays, your candles become a top gift choice. People like giving candles because they work for many events.
The National Candle Association says 76% of buyers pick candles as holiday gifts. Housewarmings and hostess gifts are also good times for candles. Special packaging, like boxes for Christmas or Valentine’s Day, makes your candles even more wanted. The Global Candle Holder Market report says special collections boost sales during holidays.
You can use these candle packaging ideas for each event. Try bright colors for birthdays or silver for anniversaries. When your packaging matches the event, your candles feel more personal and thoughtful. This kind of look helps your brand get noticed and remembered.
Candle Packaging Sets & Collections
Do you want your candles to feel like part of a bigger story? Candle packaging sets and collections can help you do that. When you group candles together or offer special packaging, you give your customers more choices and a better experience.
Multiple Option Boxes
You can make your packaging more flexible by offering multiple option boxes. This means you let customers pick different candle scents or types and put them in one box. The Priority Envelope case study shows how this works. They used a universal box design with different closure options. Customers could choose from seven candle types and package them together. The box had a window, so people could see the candles inside. This made the packaging look great and kept the candles safe. It also saved money and made things easier to make. Customers loved being able to mix and match their favorite scents. They felt like the packaging was made just for them. When you give people more choices, they feel happy and want to buy again.
Tip: Try using boxes with snap locks or auto-lock bottoms. These make your packaging strong and easy to use.
Collectible Artwork
Adding collectible artwork to your packaging can turn a simple candle into a must-have item. People love to collect things that feel special or rare. You can use custom stickers, pins, or even limited-edition designs on your candle packaging. Here’s why this works:
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Collectible items add sentimental value to your packaging.
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Customers show off these collectibles and feel proud of your brand.
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Collections make people want to come back and buy more.
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Unwrapping collectible packaging feels fun and exciting.
Custom artwork makes your packaging stand out. It also helps build a loyal fan base. People will look forward to each new collection you release. This keeps your brand fresh and exciting.
Note: You can create a series of designs that tell a story or match the seasons. This gives customers a reason to collect every piece.
Subscription Candle Packaging
Monthly Box Experience
Have you ever opened a box and felt excited? That is what a monthly subscription box does. Subscription candle packaging gives customers something new each month. Every box can have different scents, themes, or small gifts. People love surprises. A special box makes them want the next one.
You can show your creativity with each box. Match the packaging to the season or a holiday. Some brands let customers pick what goes inside. This makes the box feel personal and fun. Studies say personal boxes can raise your sales by 40%. Customers spend more and stay with your brand longer.
Here is how monthly boxes help your business:
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Performance Aspect |
What Happens for Your Brand |
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Personalization Revenue Impact |
40% more revenue with personalized boxes |
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Customer Loyalty |
More repeat buyers and stronger brand trust |
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Average Order Value (AOV) |
Higher AOV with multiple products and exclusive items |
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Customer Lifetime Value (CLV) |
Longer relationships with ongoing surprises |
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Flexible Subscription Options |
Happier customers who stay longer |
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Community Building |
Fans connect and share their experiences |
Tip: Add a special note or a sample in each box. Small surprises make your packaging stand out.
Customer Loyalty
You want customers to come back again and again. Subscription candle packaging helps build loyalty. When you add rewards or points, people feel valued. They want to keep buying from you.
Many brands use points, levels, or punch cards. These programs make customers feel important. For example, CandleScience’s ScentSociety gives points and rewards for every box. This keeps people excited to try new things.
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Rewards programs make people buy again and order more.
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Points and levels make customers want to reach the next step.
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Easy rewards and simple programs keep people happy.
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Regular messages and surprise gifts help your brand stay in their minds.
Studies show monthly boxes can raise repeat sales by over 300%. Yankee Candle saw more orders and spending after starting a flexible subscription. Fun and rewarding packaging turns buyers into loyal fans.
Creative candle packaging sets your brand apart and makes shoppers remember you. When you try new ideas, like stylish glass jars or eco-friendly boxes, you show customers you care about what matters to them. Brands like Yankee Candle use modern designs to connect with buyers. Many people want packaging that feels personal and good for the planet. Start with one or two new ideas and ask your customers what they think. You might be surprised by how much your sales and loyalty grow!
FAQ
What is the best material for candle packaging?
You want packaging that keeps your candles safe and looks good. Many brands use recycled cardboard, glass jars, or metal tins. These materials protect your candles and show you care about the planet.
How can I make my candle packaging eco-friendly?
Try using recycled or biodegradable materials. Kraft paper, glass, and reusable tins work well. You can also use less plastic. Eco-friendly packaging helps your brand stand out and makes customers happy.
Can I personalize candle packaging for gifts?
Yes! You can add custom labels, handwritten notes, or special messages. Many people love candles with their name or a short message. Personal touches make your gift feel extra special.
Do window boxes help sell more candles?
Window boxes let people see the candle before they buy. Shoppers trust what they can see. A clear window shows off your candle’s color and design. This can help you sell more.
How do I choose the right size for my candle box?
Measure your candle first. Pick a box that fits snugly but leaves a little space for padding. A good fit keeps your candle safe during shipping and looks neat on the shelf.
